Hotel set up

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Is it necessary to hire a professional hotel set up company? That is fundamental question should be raised by investors to find out the benefit advantages that is compared between hiring a hotel set up company and setting up and managing the hotel by themselves. Recently, more and more hotels have been building that could create more competitiveness. Therefore, the hotel is set up and managed by professional hotel set up and management company will be an advantage for the hotel after pre-opening period. Facilities and services are two main factors that indicates the hotel is good or not good. There are investors are willing to put much more money into hotel’s facilities but not hotel services. The question is that, where are good services coming from? Basically, good services come from professional standard set up before hotel opening period, systemizing and implementing Standard of Operations (SOPs). Besides, staffs are well trained after recruitment before the opening. They are all necessary elements creating the success of the hotel. It is said that, the management team and staff are the most importance. That is the reason why experienced and well-trained staff is the most importance criteria from Vietnam administration of tourism to be recognized as star rating.

Mr Nguyen Van Quang, C.E.O of Viet Orient Hospitality is guiding the team about new set up hotel project

Therefore, professional hotel set up and hotel management company will bring below benefits

► Market research, market analysis to put the hotel in right business target
► To set up and create right services offering to customers
► To achieve high revenue by maximizing customer source channels
► To implement professional standards of operation
► To maintain and avoid expenditures that assumed not necessary

There is any compulsory regulation of hotel set up period?

Viet Orient Hospitality would like to expose below period. However, the sooner you prepare for set up, the better the hotels services and operation are:
► 5-star hotel: should be 8 – 10 months before the opening date;
► 4-star hotel: should be 6 – 8 months before the opening date;
► 3-star hotel: should be 4 – 6 months before the opening date;

Viet Orient Hospitality would like to expose basically tasks as below, necessary tasks to be accomplished

► Do research, analyze and evaluate the market for hotel business;
► Find supplier for hotel branding, position and develop branding (Logo, slogan, costume, color, ecommerce, public relation, etc.)
► Do marketing and prepare for marketing activities (website, SEO..)
► Prepare marketing strategy for pre-opening period (traditional marketing, online marketing, etc.)
► Making operation budget for pre-opening period and one-year business plan;
► Suggest suppliers for hotels;
► Making Standard of Procedures (SOP) and operation guidelines;
► Recruitment, interview and training; set up personnel for hotels
► Working out for pre-opening operation;
► Working out business plan (short and long period);
► Making sales strategies;
► Managing, directing and supervising hotel in pre-opening period;
► Handing over hotel to owner after the opening after completing setting up period (hotel set up contracted only);

To make sure for good result, the timeline for hotel set up should be planned and follow schedule

SUBJECTS	DETAILS	TIME FRAME	CRITERIA& RESULTS
Consultancy on short term and long-term business plan	Do market research	60 days	- Ensure the practical criteria for each phase basing on economic and social situation. - Provide the businese forecast for agreement from both sides.
	Do market positioning
	Competition plan
	Detailed business plan in short term (6 months-01 year)
	Long term business plan
Investment consultancies and hotel’s usability exploiting	Functioning for customer area, service area, cuisine area.	90 days	- Ensure the efficient savings and optimizing the investment capital. - Optimizing capacity of service space bases on current layout.
	Functioning for production, processing and trading area.
	Functioning for service support and back office
Advising to buy amenities and facilities needed for hotel opening.	Facilities in F&B	120 days	- Matching the purpose and usage criteria - Supervising the accusation in operation. - Optimizing the investment capital
	Serving tools
	Facilities and machines for restaurant, kitchen, bar…
	Consulting suppliers for input goods
Consult for surplus / feature products to attract customers	Promotions, packages	90 days	- Features of the product. - Creating unique selling points - Suitable for targeted customer - Meeting competitive strategy
	Menu for F&B, tour excursions…
	Value added packages for accommodation and restaurant
Advising on branding standards and recognition	Standardizing logo and image	90 days	- Matching the business concept. - Making sure that our products are aesthetic. - Outstanding, distinctive and easy to understand, visible and identified.
Advising on branding standards and recognition	-Applying on billboards, menu, etc.	90 days
Making working procedures and regulations for all departments in hotel.	Job description for all positions.	90 days	- Professional, productive, logistic and useful. - Saving cost. - Dynamic and efficient in flow of work. - Stabilizing in operation and services - Productive, logistic and professional in operation managing and supervising.
	Making staff handbook
	Making management standards for F&B, cuisine, accounting, etc.
	SOP for F&B, cuisine, etc.
	Standards of product/service
	SOP for all departments
Building, recruiting, training and managing human resources in the initial stage.	Human resources norm	120 days	- Ensure sufficient quantity. Stabilization of wage costs. - To meet the using purpose and criteria that are mutually agreed. - Ensure that after the training staffs can meet the basic knowledge and skills that required by hotels.
	Recruitment
	Basic training
	Advanced training
	Soft skills training, leadership skills for the key staffs
Operation and management in initial stage	Implementation management for trial operation.	90 days	- Basic, professional and scent - Standardize service products before official operation.
	Correcting shortcomings.
	Step by step transferring power and role to the legacy management team.
Note: Time frame may change basing on actual situation and the agreement between the hotel owner and hotel set up company.

For more information about Set up service of Viet Orient Hospitality, please do not hesitate to contact us.

Details about Hotel Management Service, please click link: HERE

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VOH HOTEL MANAGEMENT, TOURIST AND REAL ESTATE COMPANY LIMITED

Head Office: No. 228, Gieng Day Street, Gieng Day Ward, Ha Long City, Quang Ninh
T: 0931 580 188 E: ceo@vietorient.vn W:www.vietorient.vn

Hanoi Office: 9th floor, 3D Building, No. 3, Duy Tan str., Dich Vong Hau Ward, Cau Giay Dist, Ha Noi
T: 0986 755 648 E: info@vietorient.vn

Southern Representative Office: No. 120, Suong Nguyet Anh Street, Dist 1, HCMC
T: 0909 301 501 E: voh@vietorient.vn

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